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Google Tag Manager Template - Amplitude Analytics Legacy

This is the client-side Google Tag Manager Template for Amplitude Analytics. The tag uses the Amplitude JavaScript SDK for data collection.

This is a legacy template

This is a legacy GTM template. Use the latest template for the most up-to-date implementation.

Info

GTM Template Gallery · GitHub

This video tutorial walks through the implementation basics.

EU data residency

For EU data residency, you must set up your project inside Amplitude EU and use the API key from Amplitude EU. You can configure the server zone by checking the checkbox EU Data Residency under Tag Configuration -> Initialization.

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