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Analytics SDK Plugins

Note

Plugins are supported in the latest version of Ampli and the latest SDKs. If you are using an older version of Ampli or a Maintenance Amplitude SDK, see Middleware.

Plugins allow you to extend the Amplitude behavior. This pattern is flexible and you can use it to support event enrichment, transformation, filtering, routing to third-party destinations, and more.

Plugin methods

A plugin is an object with methods setup() and execute():

Plugin.setup

This method contains logic for preparing the plugin for use and has config as a parameter. The expected return value is undefined. A typical use for this method, is to copy configuration from config or instantiate plugin dependencies. This method is called when the plugin is registered to the client via amplitude.add().

Plugin.execute

This method contains the logic for processing events and has event as parameter. If used as enrichment type plugin, the expected return value is the modified/enriched event. If used as a destination type plugin, the expected return value is a map with keys: event (BaseEvent), code (number), and message (string). This method is called for each event, including Identify, GroupIdentify and Revenue instrumented using the client interface.

Add plugin to Ampli via amplitude.add(). You can add as many plugin as you like. Each plugin runs in the order based on the plugin type.

amplitude.add(yourPlugin())
amplitude.add(yourPlugin())

Note

if execute() doesn't returns an event, the event will NOT propagate through the remaining plugins

Plugin types

Enrichment type plugin

Enrichment Plugin is for modifying properties in Event object or drop an Event. Here are the available keys for Event Object which you can enrich in the Enrichment Plugin. Please check here for more examples.

Destination type plugin

Destination Plugin is for sending events to a third-party API. Please check here for more examples.

Enrichment Plugins are executed before Destination Plugins. All Enrichment Plugins are executed in the same order in which they were added, and then all Destination Plugins are executed in the order they were added. This ensures that all data is enriched before being sent to its final destination.

Plugin examples

Enrichment type plugin

Use an Enrichment Plugin to modify event properties:

Enrichment plugin examples

Drop-event plugin example(click to expand)
import * as amplitude from '@amplitude/analytics-browser';

import {PluginType} from '@amplitude/analytics-types';

class FilterEventsPlugin {
  name = 'filter-events-plugin';
  type = PluginType.ENRICHMENT;

  async setup(config) {
    return undefined;
  }

  async execute(event) {
    // ignore events with a certain property
    if (event.event_properties['ignore'] === true){
      // returning null will prevent this event from being processed by subsequent plugins
      return null;
    }

    // Allow other events to be processed and sent to destination plugins
    return event;
  }
}

amplitude.add(new FilterEventsPlugin());
amplitude.init('API_KEY');
import * as amplitude from '@amplitude/analytics-browser';

import { EnrichmentPlugin, BrowserConfig, PluginType, Event } from '@amplitude/analytics-types';

class FilterEventsPlugin implements EnrichmentPlugin {
  name = 'filter-events-plugin';
  type = PluginType.ENRICHMENT as any;

  async setup(config: BrowserConfig): Promise<void> {
    return undefined;
  }

  async execute(event: Event): Promise<Event | null> {
    // ignore events with a certain property
    if (event.event_properties['ignore'] === true){
      // returning null will prevent this event from being processed by subsequent plugins
      return null;
    }

    // Allow other events to be processed and sent to destination plugins
    return event;
  }
}

amplitude.add(new FilterEventsPlugin());
amplitude.init('API_KEY');
Set universal user properties(click to expand)
import * as amplitude from '@amplitude/analytics-browser';

import {PluginType} from '@amplitude/analytics-types';

class PropertiesEnrichmentPlugin {
  name = 'properties-plugin';
  type = PluginType.ENRICHMENT;

  async setup(_, amplitude) {
    if (shouldSetUserProperties) {
      const identifyEvent = new amplitude.Identify();
      identifyEvent.set("testKey", "testValue");
      amplitude.identify(identifyEvent);
    }
    return undefined;
  }

  async execute(event) {
      return event
  }
}

amplitude.add(new PropertiesEnrichmentPlugin());
amplitude.init('API_KEY');
import * as amplitude from '@amplitude/analytics-browser';

import { EnrichmentPlugin, BrowserConfig, PluginType, Event } from '@amplitude/analytics-types';

class PropertiesEnrichmentPlugin implements EnrichmentPlugin {
  name = 'filter-events-plugin';
  type = PluginType.ENRICHMENT as any;

  async setup(config: BrowserConfig, amplitude: Amplitude): Promise<void> {
    if (shouldSetUserProperties) {
      const identifyEvent = new amplitude.Identify();
      identifyEvent.set("testKey", "testValue");
      amplitude.identify(identifyEvent);
    }
    return undefined;
  }

  async execute(event: Event): Promise<Event> {
      return event
  }
}

amplitude.add(new PropertiesEnrichmentPlugin());
amplitude.init('API_KEY');
Remove PII (Personally Identifiable Information) (click to expand)
import * as amplitude from '@amplitude/analytics-browser';
import {PluginType} from '@amplitude/analytics-types';

class FilterEventsPlugin {
  name = 'remove-PII-plugin';
  type = PluginType.ENRICHMENT;

  async setup(config) {
    return undefined;
  }

  async execute(event) {
      // remove PII on the event
      if(event.user_properties['phone']) {
        delete event.user_properties['phone'];

        // set a new prop to mark this event as modified
        event.event_properties['pii-removed'] = true;
      }

      // return modified event with PII removed
      return event
  }
}

amplitude.init('API_KEY');
amplitude.add(new FilterEventsPlugin());
import * as amplitude from '@amplitude/analytics-browser';

import { EnrichmentPlugin, BrowserConfig, PluginType, Event } from '@amplitude/analytics-types';

class FilterEventsPlugin implements EnrichmentPlugin {
  name = 'remove-PII-plugin';
  type = PluginType.ENRICHMENT as any;

  async setup(config: BrowserConfig): Promise<void> {
    return undefined;
  }

  async execute(event: Event): Promise<Event> {
      // remove PII on the event
      if(event.user_properties['phone']) {
        delete event.user_properties['phone'];

        // set a new prop to mark this event as modified
        event.event_properties['pii-removed'] = true;
      }

      // return modified event with PII removed
      return event
  }
}

amplitude.add(new FilterEventsPlugin());
amplitude.init('API_KEY');
Send event level groups using Ampli v2 (click to expand)

This is an example of how to send event level groups in Ampli V2. How to send event level groups in SDKs(not in Ampli) is different. Please check the specific SDKs for the usage.

import * as amplitude from '@amplitude/analytics-browser';

import {PluginType} from '@amplitude/analytics-types';

class EventLevelGroupPlugin {
  name = 'group-plugin';
  type = PluginType.ENRICHMENT;

  async setup(config) {
    return undefined;
  }

  async execute(event) {
      event.groups = event.extra['groups'];
      return event;
  }

  // Allow other events to be processed and sent to destination plugins
  return event;
}

ampli.client.add(new EventLevelGroupPlugin());

const extra = {extra: { groups: ["test_group_name": "test_group_value"]}};
ampli.eventWithGroups({requiredNumber: 1.23, requiredBoolean: false}, extra);
import { EnrichmentPlugin, BrowserConfig, PluginType, Event } from '@amplitude/analytics-types';

class EventLevelGroupPlugin implements EnrichmentPlugin {
  name = 'group-plugin';
  type = PluginType.ENRICHMENT as any;

  async setup(config: BrowserConfig): Promise<void> {
    return undefined;
  }

  async execute(event: Event): Promise<Event> {
      event.groups = event.extra['groups'];
      return event;
  }
}

ampli.client.add(new EventLevelGroupPlugin());

// Pass the event level groups info though middleware extra when calling the tracking plan.
const extra = {extra: { groups: ["test_group_name": "test_group_value"]}};
ampli.eventWithGroups({requiredNumber: 1.23, requiredBoolean: false}, extra);

Destination type plugin

Use a Destination Plugin to send events to a third-party APIs

Destination plugin examples

Send to Segment (click to expand)

Follow Segment's guide to install Segment Analytics.js 2.0 Web SDK first.

import { AnalyticsBrowser } from '@segment/analytics-next';
import { Types } from '@amplitude/analytics-browser';

export default class SegmentPlugin {
  name = 'segment';
  type = Types.PluginType.DESTINATION;

  constructor(private readonly writeKey) {
    // Create Segment tracker
    this.segment = new AnalyticsBrowser();
  }

  async setup(config) {
    this.segment.load({
      writeKey: this.writeKey,
    });
    return;
  }

  execute(context) {
    return new Promise(resolve => {
      const {
        event_type,
        event_properties,
        user_id,
        user_properties,
        groups,
        group_properties,
      } = context;
      const callback = (ctx) => {
        resolve({ event: context, code: 200, message: '' });
      };

      switch (event_type) {
        case Types.SpecialEventType.IDENTIFY:
        case Types.SpecialEventType.GROUP_IDENTIFY:
          const groupValues = groups ? Object.values(groups) : [];
          if (groupValues.length === 0) {
            this.segment.identify(
              user_id,
              user_properties?.[Types.IdentifyOperation.SET],
              {},
              callback,
            );
          } else {
            this.segment.group(
              groupValues[0],
              group_properties?.[Types.IdentifyOperation.SET],
              {},
              callback,
            );
          }
          break;

        case 'page':
          // @ts-ignore
          const { name, category, ...properties } = event_properties;
          this.segment.page(category, name, properties, {}, callback);
          break;

        default:
          this.segment.track(event_type, event_properties, {}, callback);
          break;
      }
    });
  }
}
import { AnalyticsBrowser } from '@segment/analytics-next';
import { Types } from '@amplitude/analytics-browser';

export default class SegmentPlugin implements Types.DestinationPlugin {
  name = 'segment';
  type = Types.PluginType.DESTINATION as any;
  segment: AnalyticsBrowser;

  constructor(private readonly writeKey: string) {
    // Create Segment tracker
    this.segment = new AnalyticsBrowser();
  }

  async setup(config: Types.Config): Promise<undefined> {
    this.segment.load({
      writeKey: this.writeKey,
    });
    return;
  }

  execute(context: Types.Event): Promise<Types.Result> {
    return new Promise<Types.Result>(resolve => {
      const {
        event_type,
        event_properties,
        user_id,
        user_properties,
        groups,
        group_properties,
      } = context;
      const callback = (ctx: any) => {
        resolve({ event: context, code: 200, message: '' });
      };

      switch (event_type) {
        case Types.SpecialEventType.IDENTIFY:
        case Types.SpecialEventType.GROUP_IDENTIFY:
          const groupValues = groups ? Object.values(groups) : [];
          if (groupValues.length === 0) {
            this.segment.identify(
              user_id,
              user_properties?.[Types.IdentifyOperation.SET],
              {},
              callback,
            );
          } else {
            this.segment.group(
              groupValues[0],
              group_properties?.[Types.IdentifyOperation.SET],
              {},
              callback,
            );
          }
          break;

        case 'page':
          // @ts-ignore
          const { name, category, ...properties } = event_properties;
          this.segment.page(category, name, properties, {}, callback);
          break;

        default:
          this.segment.track(event_type, event_properties, {}, callback);
          break;
      }
    });
  }
}
Send to Hotjar using their tracking code (click to expand)
import { PluginType } from "@amplitude/analytics-types"
import { default as hj } from "@hotjar/browser"
export class HotjarPlugin {
  name = "hotjar"
  type = PluginType.DESTINATION
  constructor(siteId, hotjarVersion, debug = false) {
    this.siteId = siteId
    this.hotjarVersion = hotjarVersion
  }
  async setup() {
    hj.init(this.siteId, this.hotjarVersion)
  }
  async execute(event) {
    if (event.event_type === "$identify") {
      const { user_id, device_id, user_properties } = event
      const hotjarId = user_id || device_id || ""
      hj.identify(hotjarId, user_properties || {})
    } else {
      hj.event(event.event_type)
    }
    return {
      code: 0,
      event: event,
      message: "Event forwarded to Hotjar SDK"
    }
  }
}
import { BrowserConfig, DestinationPlugin, Event, PluginType, Result } from '@amplitude/analytics-types';
import { default as hj } from '@hotjar/browser';
export class HotjarPlugin implements DestinationPlugin {
  name = 'hotjar';
  type = PluginType.DESTINATION as const;
  siteId: number;
  hotjarVersion: number;

  constructor(siteId: number, hotjarVersion: number, debug: boolean = false) {
    this.siteId = siteId;
    this.hotjarVersion = hotjarVersion;
  }

  async setup(): Promise<void> {
    hj.init(this.siteId, this.hotjarVersion);
  }

  async execute(event: Event): Promise<Result> {
    if (event.event_type === '$identify') {
      const { user_id, device_id, user_properties } = event;
      const hotjarId = user_id || device_id || '';
      hj.identify(hotjarId, user_properties || {});
    } else {
      hj.event(event.event_type);
    }
    return {
      code: 0,
      event: event,
      message: 'Event forwarded to Hotjar API',
    };
  }
}
Send to Google Tag Manager by pushing events onto the data layer (click to expand)
import { PluginType } from "@amplitude/analytics-types"

export class GTMPlugin {
  name = "google-tag-manager"
  type = PluginType.DESTINATION

  constructor(containerId) {
    this.containerId = containerId
  }

  async setup() {
    if (!window.dataLayer) {
      window.dataLayer = window.dataLayer || []
      window.dataLayer.push({
        "gtm.start": new Date().getTime(),
        event: "gtm.js"
      })
      const head = document.getElementsByTagName("head")[0],
        script = document.createElement("script");
      script.async = true
      script.src =
        `https://www.googletagmanager.com/gtm.js?id=${this.containerId}&l=datalayer`
      head.insertBefore(script, head.firstChild)
    }
  }

  async execute(event) {
    window.dataLayer.push(event)

    return {
      code: 200,
      event: event,
      message: "Event pushed onto GTM Data Layer"
    }
  }
}
import { DestinationPlugin, Event, PluginType, Result } from '@amplitude/analytics-types';

export class GTMPlugin implements DestinationPlugin {
  name = 'google-tag-manager';
  type = PluginType.DESTINATION as const;
  containerId: string;

  constructor(containerId: string) {
    this.containerId = containerId;
  }

  async setup(): Promise<void> {
    if (!window.dataLayer) {
      window.dataLayer = window.dataLayer || [];
      window.dataLayer.push({ 'gtm.start': new Date().getTime(), event: 'gtm.js' });
      const head = document.getElementsByTagName('head')[0],
        script = document.createElement('script'),
        dataLayer = 'datalayer' != 'dataLayer' ? '&l=' + 'datalayer' : '';
      script.async = true;
      script.src = 'https://www.googletagmanager.com/gtm.js?id=' + this.containerId + dataLayer;
      head.insertBefore(script, head.firstChild);
    }
  }

  async execute(event: Event): Promise<Result> {
    window.dataLayer.push(event);

    return {
      code: 200,
      event: event,
      message: 'Event pushed onto GTM Data Layer',
    };
  }
}
Send to Fullstory by forwarding events to their browser SDK (click to expand)
import { PluginType } from '@amplitude/analytics-types';

export class FullstoryPlugin {
  constructor(fsOrg) {
    this.name = 'fullstory';
    this.type = PluginType.DESTINATION;
    this.fsOrg = fsOrg;
    this.FS = window.FS;
  }

  async setup() {
    window._fs_host || (window._fs_host = "fullstory.com", window._fs_script = "edge.fullstory.com/s/fs.js", window._fs_org = this.fsOrg, window._fs_namespace = "FS", function (n, t, e, o, s, c, i, f) { e in n ? n.console && n.console.log && n.console.log('FullStory namespace conflict. Please set window["_fs_namespace"].') : ((i = n[e] = function (n, t, e) { i.q ? i.q.push([n, t, e]) : i._api(n, t, e); }).q = [], (c = t.createElement(o)).async = 1, c.crossOrigin = "anonymous", c.src = "https://" + _fs_script, (f = t.getElementsByTagName(o)[0]).parentNode.insertBefore(c, f), i.identify = function (n, t, e) { i(s, { uid: n }, e), t && i(s, t, e); }, i.setUserVars = function (n, t) { i(s, n, t); }, i.event = function (n, t, e) { i("event", { n: n, p: t }, e); }, i.anonymize = function () { i.identify(!1); }, i.shutdown = function () { i("rec", !1); }, i.restart = function () { i("rec", !0); }, i.log = function (n, t) { i("log", [n, t]); }, i.consent = function (n) { i("consent", !arguments.length || n); }, i.identifyAccount = function (n, t) { c = "account", (t = t || {}).acctId = n, i(c, t); }, i.clearUserCookie = function () { }, i.setVars = function (n, t) { i("setVars", [n, t]); }, i._w = {}, f = "XMLHttpRequest", i._w[f] = n[f], f = "fetch", i._w[f] = n[f], n[f] && (n[f] = function () { return i._w[f].apply(this, arguments); }), i._v = "1.3.0"); }(window, document, window._fs_namespace, "script", "user"));
    this.FS = window.FS;
  }

  async execute(event) {
    if (event.event_type === '$identify') {
      this.FS.identify(event.user_id);
    }
    else {
      this.FS.event(event.event_type, event.event_properties);
    }
    return {
      code: 200,
      event: event,
        message: 'Event forwarded to Fullstory',
    };
 }
}
import { DestinationPlugin, Event, PluginType, Result } from '@amplitude/analytics-types';

export class FullstoryPlugin implements DestinationPlugin {
  name = 'fullstory';
  type = PluginType.DESTINATION as const;
  fsOrg: string;
  FS: Object

  constructor(fsOrg: string) {
    this.fsOrg = fsOrg;
    this.FS = window.FS;
  }

  async setup(): Promise<void> {
    window._fs_host||(window._fs_host="fullstory.com",window._fs_script="edge.fullstory.com/s/fs.js",window._fs_org=this.fsOrg,window._fs_namespace="FS",function(n,t,e,o,s,c,i,f){e in n?n.console&&n.console.log&&n.console.log('FullStory namespace conflict. Please set window["_fs_namespace"].'):((i=n[e]=function(n,t,e){i.q?i.q.push([n,t,e]):i._api(n,t,e)}).q=[],(c=t.createElement(o)).async=1,c.crossOrigin="anonymous",c.src="https://"+_fs_script,(f=t.getElementsByTagName(o)[0]).parentNode.insertBefore(c,f),i.identify=function(n,t,e){i(s,{uid:n},e),t&&i(s,t,e)},i.setUserVars=function(n,t){i(s,n,t)},i.event=function(n,t,e){i("event",{n:n,p:t},e)},i.anonymize=function(){i.identify(!1)},i.shutdown=function(){i("rec",!1)},i.restart=function(){i("rec",!0)},i.log=function(n,t){i("log",[n,t])},i.consent=function(n){i("consent",!arguments.length||n)},i.identifyAccount=function(n,t){c="account",(t=t||{}).acctId=n,i(c,t)},i.clearUserCookie=function(){},i.setVars=function(n,t){i("setVars",[n,t])},i._w={},f="XMLHttpRequest",i._w[f]=n[f],f="fetch",i._w[f]=n[f],n[f]&&(n[f]=function(){return i._w[f].apply(this,arguments)}),i._v="1.3.0")}(window,document,window._fs_namespace,"script","user"));
    this.FS = window.FS;
  }

  async execute(event: Event): Promise<Result> {
    if (event.event_type === '$identify') {
      this.FS.identify(event.user_id)

    } else {
      this.FS.event(event.event_type, event.event_properties)
    }

    return {
      code: 200,
      event: event,
      message: 'Event forwarded to Fullstory',
    };
  }
}

Supported SDKs

Platform SDK Github
Browser @amplitude/analytics-browser Amplitude-TypeScript
Android com.amplitude:analytics-android Amplitude-Kotlin
Node.js @amplitude/analytics-node Amplitude-Typescript
React Native @amplitude/analytics-react-native Amplitude-TypeScript
iOS AmplitudeSwift Amplitude-Swift
Python amplitude-analytics Amplitude-Python
Go github.com/amplitude/analytics-go analytics-go

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